A long-time lien resolution company whose clients are attorneys and their firms, Synergy Settlement Services was wanting to better align their brand to match their audiences and elevate the thought-leadership approach the company was employing. TKO worked to refresh the brand’s materials as well as designing and launching an incredibly content-rich website. TKO also developed a succession of multi-media quarterly marketing campaigns that featured print ads, whiteboard videos and email blasts with corresponding landing pages.
Another element to the promotion of thought-leadership, TKO worked with Synergy to develop and launch a twice-monthly podcast series (Trial Lawyer View) featuring interviews with the company’s CEO and their attorney clients.